True Dental Success Institute

Archive for December 2015


042: Dr. Mark Costes – Blueprint for Exponential Growth in 2016

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BlueprintAs 2015 comes to an end, I’ve got a few quick questions for you…

Are you satisfied with the current state of your practice?

Did 2015 live up to your expectations?

Do you have a tangible plan for growth in 2016?

If you answered “no” to any of the questions above, listen to this episode of the Dentalpreneur Podcast and download your free copy of the Elite Practice Blueprint.                             

During this audio recording, I discuss the exact steps for creating a more systematic, effective and profitable business. Specifically, I discuss:

  • How to help your team to reach their full potential
  • How to create an Operations Manual that will eliminate drama and inefficiency
  • How to design and effective system for patient acquisition (internal and external)
  • How to provide a patient experience that creates a legion of raving fans
  • How to control cash flow and overhead so that you can maximize profitability and time away from the dental office

***Don’t Forget:

There are only 2 days left to take advantage of our 70% off Super Early Bird pricing for registration to the Dental Success Summit 2016. During these two power-packed days at the beautiful Scottsdale Resort, you will be exposed to some of the best speakers in the dental profession. This event will enable you to finally get off of the hours for dollars hamster wheel and to create a practice that is less chaotic, more profitable and less dependent on your own two hands.

Incredible food (provided), cocktails with the speakers and like-minded attendees (provided), world class speakers (provided), breath-taking venue (provided) and 14 CE credits… sounds like a no-brainer to me!!

Click here to register for DSS ‘16

EPISODE RESOURCES




Do You Regret Becoming a Dentist?

For a period of my career, I HATED dentistry.

At the time, I owned several successful dental practices and I was netting more money per month than the average American earns in a year… but I was miserable.

After years of juggling the pressures of business ownership and patient care, I slowly began to take my education, skill set and success for granted.

Only about six years into my career, it got so bad that I seriously considered hanging up the handpiece for good- until I started practicing this one habit….

>

****Time Sensitive Reminder:

There are only 21 days left to take advantage of our 60% off  Early Bird pricing for registration to the Dental Success Summit 2016 Auckland and Sydney. During this power-packed day, you will be exposed to some of the best speakers in the dental profession. This event will enable you to finally create the profitable business you’ve always wanted and a practice that is less chaotic and less dependent on your own two hands.

Incredible food (provided), cocktails with the speakers and like-minded attendees (provided), world class speakers (provided), breath-taking venue (provided) and 14 CE credits… sounds like a no-brainer to me!!

Click here to register for DSS ‘16 Auckland Sydney

All the best,

Mark Costes, DDS
Founder, Dental Success Institute
Founder, Horizon Schools of Dental Assisting
Author of the #1 International Bestselling Book, Pillars of Dental Success
Host, The Dentalpreneur Podcast on iTunes

Dentist




041: Aaron Stroh – 4th Year Dental Student Expectations

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dental studentWelcome to another episode of The Dentalpreneur Podcast. Joining us today is Aaron Stroh.

Aaron is a is a 4th year dental student at University of Nebraska Medical Center. He recently just finished the written portion of his part 2 board exams. Aaron is from Prescott, Arizona and is home for the holidays. As it happens he is also a good friend with a recent graduate at my dental assisting school in Chino Valley, which is how we connected. After spending the day with me at my practice, Aaron was kind enough to sit down with me and discuss his student experience as it relates to preparing him to not only be a dentist but also a enter into the business world.

Aaron and I discuss the current level of debt the average dental student graduates with. He also shares the most common employment opportunities that are available upon graduation. Aaron and I speak in depth on the business training he has been exposed to during his time in dental school and if he feels adequately prepared with those resources for the business side of dentistry.

All of that and more on today’s episode of The Dentalpreneur.

In this episode you’ll hear:

  • How much debt the current day dental student accumulates while in school
  • Why options such as the military or corporate dentistry might seem more practical after graduation
  • What is currently being taught in Practice Management classes
  • Why students are beginning to be pro-active in researching business on their own by reading more and listening to podcasts
  • How students should prepare to negotiate for their first job out of school

Special thanks to Aaron Stroh for speaking with me on today’s show. Thanks to you for joining us on another episode of the Dentalpreneur podcast.

If you enjoyed today’s episode and would like to hear more incredible ways to improve your practice, join us for the 4th Annual Dental Success Summit 2016 on April 1st & 2nd, 2016 at the Scottsdale Resort in Scottsdale, AZ. Early bird tickets are now available at www.dentalsuccesssummit.com.

EPISODE RESOURCES

 




Control the Chaos

I’d have to agree with them on many levels…

Here’s a perfect example: Did you know what the number one spectator sport is here in the States?

NASCAR. That’s right more people in the United States watch cars drive around in a circle only making left turns than any other sport.

Have you ever watched a NASCAR pit crew change tires and refuel during a
race?

The best way to explain it is “Controlled Chaos.”

A healthy, vibrant and productive dental office works the same way. But is everything that you expect your team to accomplish on any given day getting done?

Have you settled for a 90ish percent completion rate on assigned tasks?

Hey, I get it.

I’m in the trenches every single day just like you. I know firsthand just how hard it is to get all of the small details completed after your team has spent eight hours running from room to room just trying to keep up.

But after years of frustration, years of:

  • Not getting my post-op calls made
  • Running out of all of the supplies needed in each room
  • Having all of the common areas in the practice less than perfectly clean and orderly….

I finally created a system to getting it all done, without any more work from anyone on the team.
Sound impossible? Watch this six minute video and I’ll show you exactly how I do it.

****Reminder****

There are only 18 days left to take advantage of our 60% off Early Bird pricing for registration to the Dental Success Summit 2016 Auckland and Sydney. During this power-packed day, you will be exposed to some of the best speakers in the dental profession. This event will enable you to finally create the profitable business you’ve always wanted and a practice that is less chaotic and less dependent on your own two hands.

Incredible food (provided), cocktails with the speakers and like-minded attendees (provided), world class speakers (provided), breath-taking venue (provided)… sounds like a no-brainer to me!!

Click here to register for DSS ’16 Auckland/Sydney

Look forward to meeting you in Auckland and Sydney!

Committed to your success,

Mark Costes, DDS
Founder, Dental Success Institute
Founder, Horizon Schools of Dental Assisting
Author, Pillars of Dental Success
Host, The Dentalpreneur Podcast on iTunes

Controlled Chaos




040: Dr. Anissa Holmes: Creating A Marketing Strategy To Achieve 1500 to 1 ROI

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marketing strategy

 

 

Welcome to another episode of The Dentalpreneur Podcast. Joining us today is Dr. Anissa Holmes.

Dr. Holmes graduated from the University of Alabama in 1999. She opened her first practice in Birmingham, AL upon graduation. After six years in Birmingham, Dr. Holmes decided to move to Jamaica where her husband, an oral surgeon is from. She has since established herself in Kingston, Jamaica as a pioneer in cosmetic and family dentistry. Dental Products Report has defined her as one of the top 25 women in dentistry. Dr. Holmes is also an expert on enhancing the patient experience and using social media to grow a raving and loyal patient following.

Today, Dr. Holmes and I discuss her amazing marketing success in getting 1,500 to 1 ROI on her investment and how she has achieved such a high ratio. By diligently tracking her leads, Dr. Holmes has defined where her highest ROI are generated from and how she created a marketing plan that emphasizes her greatest lead generating source: Facebook. She has also applied marketing techniques from other industries to create a very unique and successful approach using a host beneficiary strategy. In addition to having mastered a marketing strategy that brings her an average of 100 to 150 new patients per month, Dr. Holmes is revolutionary in her patient relations approach. Her systemized business plan of creating and meeting monthly goals is a triumph not only financially but also with her team and patients. By creating an absolutely distinctive patient experience that includes arm massages, using iPads for sound reduction and offering coffee and plantain tarts she has truly set her practice apart from any other. Dr. Holmes shares in detail how she has created an enjoyable and prosperous practice for her team and patients to be a part of.

All of that and more on today’s episode of The Dentalpreneur.

In this episode you’ll hear:

  • Why creating yearly and monthly procedure goals can unite your team and be a financial benefit
  • How to combine marketing and systems for greater results in patient experience
  • Why having a business coach can take you to the next level in your practice and overall legacy over and over
  • How a truly unique and wonderful patient experience can result in a high rate of patient referrals
  • How to utilize Facebook to target a specific audience, for specific promotions

Special thanks to Dr. Anissa Holmes for taking the time from her busy schedule in Jamaica to speak with me on today’s show. Thanks to you for joining us on another episode of the Dentalpreneur podcast.

If you enjoyed today’s episode and would like to hear more incredible ways to improve your practice, join us for the 4th Annual Dental Success Summit 2016 on April 1st & 2nd, 2016 at the Scottsdale Resort in Scottsdale, AZ. Early bird tickets are now available at www.DentalSuccessSummit.com.

EPISODE RESOURCES




039: Dr. Jason Lowry – Redemption Of Success

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redemptionWelcome to another episode of The Dentalpreneur Podcast. Joining us today is Dr. Jason Lowry.

Dr. Lowry is a return guest and also a featured speaker at the upcoming Dental Success Summit 2016 on April 1st – 2nd in Scottsdale, AZ.

Today, Dr. Lowry and I discuss his most recent success partnering with Six Month Smiles in creating marketing seminars and continued success of Catalyst Dental. Dr. Lowry also explains in detail how he was able to transition his small town clinic in Kingman, AZ to a multimillion dollar practice. He takes us on his journey of debt to success redemption. He also shares how he moved his practice to a new building and finally, the expansion of that building and the purchase of top of the line equipment. Dr. Lowry describes how along the way he learned by trial and error, including accumulating substantial financial debt, from choices he made in hopes of growing his practice. He has finally gained freedom of debt and growth to the point he is now able to bring on a partner. Dr. Lowry now focuses on his other entrepreneurial interests that include patient education marketing seminars via his other business, Catalyst Dental.

All of that and more on today’s episode of The Dentalpreneur.

In this episode you’ll hear:

  • Why you shouldn’t allow the size of your facility limit your mindset
  • How finding and defining a niche for your practice can result in financial success
  • Why successful people want to help others become successful as well
  • How taking on a partner in your practice can give you the time to grow financially outside and in addition to your practice

Special thanks to Dr. Jason Lowry for taking the time from his busy schedule to speak with me on today’s show. Thanks to you for joining us on another episode of the Dentalpreneur podcast.

If you enjoyed today’s episode and would like to hear more incredible ways to improve your practice, join us for the 4th Annual Dental Success Summit 2016 on April 1st & 2nd, 2016 at the Scottsdale Resort in Scottsdale, AZ. Early bird tickets are now available at www.dentalsuccesssummit.com.

EPISODE RESOURCES

 




Shave Decades Off of Your Retirement Timeline

From 1994 to 1997 I was rejected 20 times by various dental schools before finally getting accepted on the 21st attempt.

Following dental school, in the first seven years of my dental career,  I was able to build six very successful dental practices.

How was this possible? Click below to listen to the Audio:

blog-summit

Did I posses some knowledge or intelligence that other dentists don’t have? Definitely not.

Did I have a wealthy family who bank-rolled the operation? A resounding NO to that one too… in fact,  while in under grad, I worked a full time forty-hour week and paid for 100% of my tuition and expenses. The crushing schedule took a toll on my GPA and left me with a pretty average dental school application.

Fortunately, one dental school admissions committee recognized my persistence and decided to take a chance on me. It was a blessing, a mere stroke of luck, that changed the trajectory of my life forever.

So back to the question…

How was a 20 time reject to dental school who didn’t come from a wealthy background able to build a multiple practice empire?

The simple answer is this: I made more mistakes than anyone else.

Click above to listen to the audio.

I failed faster, corrected course, got myself up, and tried again and again and again…

I attended events, found coaches and mentors and surrounded myself with people much smarter than me.

This June marks the fourteenth year of my dental career and in that time I’ve been sidelined twice with major spine surgeries. But never during my months of physical rehab did I experience a drop in my level of income.

Because of what I’ve learned about building entrepreneurial satellite practices and creating passive streams of income, I’ve been able to design a business independent of my own to hands.  I know now that even if I never pick up a handpiece again for the rest of my life, my family will be taken care of.

For me, that knowledge has created a level of peace that is indescribable, and I want that for you.

Whether you want to create multiple streams of income, build multiple practices, or just make your practice and career the very best that it can be, I’ve got an opportunity for you.

On April 1-2, 2016 at  [The Dental Success Summit 2016], I’ll be uncovering the formula that can help any dentist to immediately increase the order and profitability of their dental practice. I’ll also be sharing how to predictably open multiple dental practices and transition them for a huge profit and perpetual residual income.

As a special ” thank you” for being a subscriber to this community, I’d like to offer you the Super Early Bird  price of $297 to register for the event, that’s 70% off of the normal registration price.

Click here to learn more about this life-changing event.

The event has sold out for the last three years, so make sure you register today, this discount expires soon!

It’s time to surround yourself with the people and resources that can take your business and life to the next level. None of us can do this alone.

Look forward to meeting you in April!

Committed to your success,

Mark Costes, DDS




038: Flashback – Dr. Brady Frank on How to Build Multiple Practices and Retire Wealthy

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multiple

Thanks for joining today’s episode of The Dentalpreneur Podcast! Today we are flashing back to our most downloaded episode with Dr. Brady Frank. Brady will also be joining us as a premiere speaker on April 1st & 2nd for the 4th Annual Dental Success Summit in Scottsdale, AZ.

Brady is a serial entrepreneur, published author and international speaker in the dental profession. He’s here to talk about how he’s bought and built multiple practices, how to plan for a wealthy retirement and the how you can master the single most profitable clinical procedure.

All of that and more on today’s episode of The Dentalpreneur.

More About This Show

Dr. Brady and I met when we were both in dental school at Marquette University and we’ve been friends ever since.

Since his graduation day he’s been building practices. Starting his junior year he interviewed 72 dentists about their plans for retirement and what their ideal transition strategy would be. Just from those interviews 32 offered to sell him their practice! Of course he couldn’t buy as he wasn’t finished with school yet.

However he did see the opportunity and his senior year he put together paperwork to buy and on graduation day he did. Then he bought a second practice six months later and within 7 years he had purchased 7 practices.

In this episode you’ll hear:

  • Only 6% of dentists are able to retire with abundance before age 60: true or false?
  • What are the three career options for most doctors right after dental school?
  • Why it’s good to do good while doing – and what that means!
  • One partnership has a success rate of 94% – can you guess what it is?
  • The proper compensation formula for a junior doctor, Brady outlines in detail.
  • And much more!

Brady has strategies for how he bought these practices: transition deals. There are several types of transition deals and he outlines three on this show.

1. The first is to find a dental space that has equipment and the dentist has moved. you can take the lease and buy the equipment. You may have to update some of the technology like the computers but it’s still a low investment. The way to find these deals is through loop net, and realtors.

2. The second scenario is a dentist who has cut his schedule back. Find a dentist who has cut back from working 4 or 5 days a week to working just one or two.

Odds are they haven’t been able to sell because their overhead has skyrocketed and banks won’t finance a lender in that scenario. You can work with the transitioning dentist for them to carry the note and set up a repayment schedule.

Then add a junior partner, bring up the operations to a point where a bank will finance a buy and you buy out the transitioning dentist’s note.

Brady explains in full detail on the episode.

3. He also explains the third of his favorite transition deals: mergers. In essence with this scenario you purchase a doctor’s practice and pay certain $ amount for every chart that comes in. It’s an incredible boost if you can have that transitioning dentist write a note to all of his patients introducing you and giving you his seal of approval. That alone can be worth hundreds of thousands of dollars.

Brady gives great examples and complete details on this episode; he also explains the most profitable clinical procedure you can add to your practice without expanding your overhead: the implant.

He shares the 5 procedures that make implants simple, efficient predictable so you can implement them in your practice. From the osteo hybrid to the one drill implant, all the details are on this show. After you listen you can email Brady to find out about his course that will teach you these procedures; many dentists have doubled their practices just by using what he’s taught them!

We also chat about the proper compensation formula for junior doctors you add, why most dentists aren’t more financially successful and how you can best use compound interest to your advantage.

There’s a whole lot of great information on this episode, thanks to Brady’s generosity! Thanks to him and thanks to you for joining us. See you next time on The Dentalpreneur podcast.

If you enjoyed today’s episode and would like to hear more incredible ways to improve your practice, join us for the 4th Annual Dental Success Summit 2016 on April 1st & 2nd, 2016 at the Scottsdale Resort in Scottsdale, AZ. Early bird tickets are now available at www.DentalSuccessSummit.com.

EPISODE RESOURCES