True Dental Success Institute

Podcast – Dentalpreneur | with Dr. Mark Costes

232: Forecasting, Lessons from 2017 and Gratitude

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gratitudeHappy Thanksgiving to our American listeners!

This day is dedicated to gratitude and being thankful for all that you have. I am truly grateful to each of you in this community, and I wish you all a great day spent with friends, family and loved ones.

The focus of this episode is reflecting on what worked and what didn’t work in 2017 and creating a plan for the upcoming year.

Specifically, I discuss:

  • Formulating your Be-Do-Have goals
  • How to use recent experience as a tool for forward progress
  • Why reflecting on both positives and negatives encourages growth
  • The most effective method for reverse engineering your goals and benchmarks
  • The importance of prioritization and limiting your focus


231: Embezzlement, Drug Abuse and Spouse Swapping in the Dental Office?

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In this episode, Dr. Tim McNamara, Ashlee Evans and I share war stories of practice ownership over a few cocktails at DSI headquarters.

Don’t miss it, this is fun one!


230: Ramping Up a Start-Up or Acquisition

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In this episode of the Dentalpreneur Podcast, I sit down with Dr. Tim McNamara at HQ in Prescott.

Dr. McNamara has cracked the code for rapidly building up a solid patient base in a very short period of time.

During our discussion, we talk about Tim’s wildly successful start-up and how he was able to build ramp up production a break neck speed.

We also discuss:

  • Why Tim has backed off external marketing in favor of google reviews
  • The benefits and drawbacks to a start-up versus a practice acquisition
  • The secret to getting hundreds of five star reviews
  • The importance of calculating a target profitability percentage at the beginning of practice ownership


229: Dentists, Implants and Worms

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This episode of the Dentalpreneur Podcast features two of the hosts of one of my favorite podcasts- Dentists, Implants and Worms- Dr. Justin Moody and Jeffrey Smith.

Justin, who is one of the most well respected implantology educators in our profession, discusses his hands on courses and how they differ from all of the other courses being offered today.

Jeff talks about his roles in Dr. Moody’s organization as facilitator of the live courses as well as chief marketer for Justin’s five dental practices on Nebraska and South Dakota.

Justin’s laid back and humble demeanor makes him both a great podcast guest and host.



228: Analytics All Practice Owners Should Track

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AnalyticsIn this episode of the Dentalpreneur Podcast, I get to talk about two of my favorite topics, data and analytics.

Joining us on the show is one of those guys in our profession that just “gets it.”

Kevin Rossen is the owner and founder of Divergent Dental, an incredibly forward thinking dental practice analytics company poised to make a big splash in dentistry.

During our discussion, we discuss:

  • The counterintuitive strategy to tracking and closing a higher percentage of treatment plans
  • How to use analytics as a tool to make sound business decisions
  • What many dentists are missing when it comes to data analysis
  • The top three reports that each dentist should analyze on a daily basis


227: Associate Compensation and Reverse Engineering Short and Long Term Goals

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Hey guys!

Here is a continuation of yesterday’s episode. We are taking questions from our emails and the Dental Success Institute closed Facebook group. We take a closer look at

  • Associate compensation from an owners perspective
  • How set lead and lag measures based your WIG
  • How to reverse engineer short and long term goals.

Don’t forget this is the last call for the super early bird pricing for our Dental Success Summit. Doctors, save 60% off of the usual ticket price! (Click here)


226: Ownership in Business (and Life)

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OwnershipIn this episode of the Dentalpreneur Podcast, I answer some listener questions from Dr. David Bass and Dr. Richard Weber.

Specifically, I discuss:

  • The most effective way to transition from a public non- profit clinic to a private for-profit practice
  • The “clinical stack” and why it’s important to be proficient in these skills
  • The difference between the mirror and the window
  • Whether or not an attitude free of blame is intrinsic or learnable


225: The Thriving Dentist with Gary Takacs

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Gary Takacs is The Godfather of dental podcasting.

His show, the Thriving Dentist which is heard in 159 countries throughout the world, was the very first dental podcast and launched over six years ago.

Since then, over 45 dentally related podcasts have hit the airwaves.

In this episode of the Dentalpreneur Podcast, Gary interviews me and we discuss the joys and challenges of multiple practice ownership.

Specifically, we discuss:

  • The biggest benefits to owning a group of dental practices
  • My number one challenge in managing a large team
  • How to create and maintain a strong culture, whether you own one or multiple offices
  • How to navigate the challenges of delegation and accountability


224: Fast Track to a Debt Free Dental Practice

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DebtDebt… It’s the four letter word that sends shivers down the spines of dentists and dental students worldwide.

So, is it possible to build a single or group of dental practices with little to no debt?

In this episode of the Dentalpreneur Podcast, I answer a related question posed by Dr. Paul Jackson in the Dental Success Institute Facebook Group.

During the episode, I discuss:

  • Three practice deals that I was able to structure with no money down
  • How to start a dental practice for less than $5,000
  • How to trade time and energy for equity
  • My journey into multiple practice Ownership


223: Sharpening the Saw in Dallas

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In this episode of the Dentalpreneur Podcast, I sit down with my good friends Dr. Ben Kacos and Dr. Bryan Stimmler for a pre-dawn chat in Dallas, TX.

During our riff, we discuss:

  • The benefits and challenges of practice mergers
  • Some of our favorite books
  • Using effective verbal skills to build rapport and trust
  • The lost art of conversation