Leverage your Practice’s Most Valuable Asset
Dentists often ask for my help in setting up their external marketing promotions and campaigns in an effort to increase new patient flow into their offices.
Before I address their primary question, I always begin the conversation by asking about their office protocol for reactivation, recall and referral generation.
I commonly see doctors who are willing to dump thousands of dollars into elaborate and expensive external campaigns before they even have a firm grasp on leveraging their most valuable asset- their existing patent base.
In this video, I discuss:
- The simple three step system for reactivating patients who have been gone for 12-24 months
- The main reason why patients leave your practice in the first place
- The subtle language and low barrier offer that will get your procrastinating patients to take action
- Challenge #2 in my series of practice building challenges that I’m extending to YOU:)
**** Don’t Forget, there are only a few days left to take advantage of our 50% off Summit Registration pricing. Join us for excellent speakers, beautiful weather and 14 C.E. units… this event is sure to sell out so make sure that you reserve a spot before it’s too late!
Let me know how you’re doing with Challenge #1 and when you’ll start implementing Challenge #2…I’d love to hear your feedback!
All the best,
Mark Costes, DDS
Founder, Dental Success Institute
Founder, Horizon Schools of Dental Assisting
Author, Pillars of Dental Success