Speaker Course Descriptions


Dr. Mark Costes



dr mark costes

Dr. Mark Costes- Evolution to Execution: The Three Phases of Exponential Practice Growth

Synopsis: Attendees will learn to distinguish the phases of growth for a dental offices as it pertains to business and what goals should be met before investing into areas such as marketing, new equipment, build outs, and expansions.

Description of Speaker: Dr. Mark Costes is far from the typical dentist and dental business coach. In the first seven years of private practice, he was able to build a six practice, multi-million dollar dental empire during some of the profession's most challenging times. In that same period of time, he founded the Horizon schools of Dental Assisting which has experienced explosive growth and has expanded to Over 100 locations throughout the United States and became an International Best Selling Author with the book Pillars of Dental Success. Attendees will learn to distinguish the phases of growth for a dental offices as it pertains to business and what goals should be met before investing into areas such as marketing, new equipment, build outs, and expansions.


Educational Objectives:

Part I

  • How to navigate and filter out the best implementable strategies in this age of information
  • The step by step approach for calculating the cost per procedure in your dental office
  • How to become a Proactive rather than a Reactive CEO
  • How to analyze and prioritize key performance indicators ‘
  • CE Credit: 1 hr of Lecture. Subject Code: 550

    Part II

  • How to turn your hygiene department into a profit center
  • Keys to successful team meetings and incentives
  • Utilizing external Marketing and ROI
  • Additional growth opportunities

CE Credit: 1 hr of Lecture. Subject Code: 550


Dr. Mark Costes- Real World Practice Transformations

Synopsis: Attendees will hear the transformations of 5 different dental offices from across the globe and the steps that were implemented in each to achieve growth, efficiency, and profitability

Educational Objectives:

  • How to integrate community outreach into your marketing plan
  • The exponential power of internal referrals
  • How to build-out and expand your facility for pennies on the dollar
  • How to increase case acceptance by integrating In-House membership plans into your practice

CE Credit: 1 hr of Lecture. Subject Code: 550


Dr. Mark Costes- Ideation to Implementation

Synopsis: Attendees will hear the transformations of 5 different dental offices from across the globe and the steps that were implemented in each to achieve growth, efficiency, and profitability

Educational Objectives:

  • How to integrate community outreach into your marketing plan
  • The exponential power of internal referrals
  • How to build-out and expand your facility for pennies on the dollar
  • How to increase case acceptance by integrating In-House membership plans into your practice

CE Credit: 1 hr of Lecture. Subject Code: 550


Dr. Mark Costes – Successfully Maneuvering the Task of Transition

Synopsis: Attendees will hear the most effective ways to handle change and how to encourage employees to embrace and contribute to those efforts. We will discuss common mistakes and obstacle in practice acquisition and learn tactics to avoid costly errors.

Educational Objectives:

  • How to navigate the unexpected obstacles encountered in practice transitions
  • How to handle resistance from a senior employee when acquiring a new practice
  • The most common mistakes that most buyers make when acquiring a new practice and how to avoid them

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that he is the owner and CEO of Dental Success Institute, the host of this event which offers financial support for this continuing education program. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on


Heidi Arndt


dr mark costes

Heidi Arndt, RDH: The Hygiene Profit Roadmap

Synopsis: Imagine a high performing dental hygiene team that is committed, accountable and focused on delivering a high level of care and service to your patients every day. Attendees will learn the steps to achieve just this.

Description of Speaker: Heidi Arndt RDH, BSDH has been working in the dental field for over 18 years. Her experience stretches from working as a treatment coordinator, dental assistant, and practice manager before graduating from the University of Minnesota with a bachelor’s degree in Dental Hygiene.

Educational Objectives:

  • How to transition your hygiene department from a loss leader to a profit engine
  • How to immediately integrate adjunct services into your hygiene department
  • The true potential impact of changing the mindset of your hygiene team
  • How to objectively analyze and track the performance and profitability of your hygiene department

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither she nor any member of her family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that she has a financial interest in consulting dental professionals in the subject matter that she is lecturing on.


Dr. Steve Rasner


dr mark costes

Dr. Steve Rasner: The One Hour Blueprint to Extraordinary Success

Synopsis:Each of us have the choice: To dwell in mediocrity or to be a legendary successful. It is always about how bad you want it and how smart you work. This one hour presentation will provide seven cardinal rules that if embraced will take the ordinary to extraordinary, every time.

Description of Speaker: Voted 2007, 2010, 2011 and 2012 "Best Dentist" by South Jersey Magazine, Dr. Steven Rasner practices cosmetic dentistry in Bridgeton and Vineland, New Jersey. In 1998, Dr. Rasner founded Realizing the Dream, a collection of professional practice tools, including speaker's services, books, in-office training tapes, videos, and practice management products. Dr. Rasner has now lectured in 37 states and 4 countries. Dr. Rasner has been chosen every year since 2005 through 2013 as one of the Top 100 Clinical Educators by the professions leading journal, Dentistry Today.

Educational Objectives:

  • The one technique that has the potential to drive high quality patients through the doors of your practice
  • The best method for converting high value treatment plans
  • How to quickly and efficiently integrate protocols and processes into your practice
  • The importance of creating a strong culture and compensating your team at the top of the curve

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Dr. Jason Campbell


dr mark costes

Dr. Jason Campbell: Survival of the Solo Practitioner—Finding New Frontiers

Synopsis: Attendees will hear the most effective ways to handle change and how to encourage employees to embrace and contribute to those efforts. We will discuss common mistakes and obstacle in practice acquisition and learn tactics to avoid costly errors.

Description of Speaker: Dr. Campbell runs a fee for service general dental practice in Prescott Arizona focusing on treatment of complex care issues including reconstruction of patients faced with "Dental Demise", "Terminal Dentition", TMD, Chronic Facial Pain and Headaches. He is the founder of the Advanced Prosthetics Institute, a center for educating practitioners on principles to demystify complex care for the everyday practice preventing and treating TMD, occlusal disorders, implant placement and reconstruction.

Educational Objectives:

  • The stepwise approach to integrating complex care into your dental practice
  • How to identify and treat occlusal disorders
  • How acid and parafuntional habits contribute to chronic pain
  • Approaching prosthetics and implant placement from a restorative and functional perspective

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Kiera Dent


dr mark costes

Kiera Dent - Winging It to Bringing It

Synopsis: Attendees will work through the logistics of making an office run as efficiently and effectively as possible. We will work through some of the common pitfalls many of offices have without even knowing it.

Description of Speaker: Kiera has been involved in dentistry for 15 years. She is passionate about acting as a powerful tool to help practice owners achieve higher levels of success. Kiera works with dentists and their teams to help uncover what changes can be implemented in a practice to create the most financial growth. She acts as an implementer and goes between dentists and their teams to hold everyone accountable for their individual part in achieving specific goals Dr. Mark Costes is far from the typical dentist and dental business coach. In the first seven years of private practice, he was able to build a six practice, multi-million dollar dental empire during some of the profession's most challenging times. In that same period of time, he founded the Horizon schools of Dental Assisting which has experienced explosive growth and has expanded to Over 100 locations throughout the United States and became an International Best Selling Author with the book Pillars of Dental Success. Attendees will learn to distinguish the phases of growth for a dental offices as it pertains to business and what goals should be met before investing into areas such as marketing, new equipment, build outs, and expansions.

Educational Objectives:

Part I:

  • How to efficiently conduct a morning huddle
  • How to implement route slips
  • Why handoffs are critical to office efficiency
  • CE Credit: 1 hr of Lecture. Subject Code: 550

    Part II:

  • Attendees will go deeper into the principles discussed in part 1 and learn to stay organized, efficient, and effective.
  • How to avoid the common verbiage pitfalls of Treatment Planning
  • How to handle patients who insist on minimal treatment
  • How to effectively implement strategies from Part 1 and Part 2

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Dr. Jason Lowry


Dental Success Summit

Dr. Jason Lowry: The Penny Principle - Proven Strategies to Improve your Profitability

Synopsis: Attendees learn about the Penny Principle and how it increases profitability. We will discuss integration of systems that can improve efficiency, and how holding seminars at your office can increase case acceptance.

Description of Speaker: As a general dentist in Kingman, AZ. Dr. Lowry has a passion for helping other dentists to find their niche in dentistry and capitalize on said niche. He is a Fellow of the International Congress of Oral Implantolgists. Dr. Lowry is the founder of Catalyst Dental, providing unique marketing strategies to attract dental patients

Educational Objectives:

  • How to integrate systems for efficiency and profitability
  • The Penny Principle and how it can significantly improve your practice’s profitability
  • How to utilize in-office seminars to increase case acceptance through education
  • How to improve per visit revenue through advanced clinical care

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that she is lecturing on.


Dr. Brady Frank


dr mark costes

Dr. Brady Frank – Multiple Streams of Income in Dentistry

Synopsis: Attendees will learn about transitioning to CEO and owner from practitioner and financing practice acquisitions with reduced risks.

Description of Speaker: : Over the last ten years, Brady Frank has owned and managed multiple practices. Dr. Frank is a sought after speaker and Continuing Education trainer, and has addressed thousands of dentists at popular seminars throughout the country. Dr. Frank’s topics include Dental Transitions, Multiple Streams of Income in Dentistry, and Entrepreneurial Satellite Practice Ownership.

Educational Objectives:

  • Clinical tips for immediately increasing revenue in your dental practice(s)
  • How to finance multiple practice acquisitions with minimal risk
  • How to transition from sole practitioner to CEO and owner and founder of a dental practice group

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that she is lecturing on.


Dr. Aaron Nicholas


dr aaron nicholas

Dr. Aaron Nicholas - How to Add $100,000 of Production by Doing the Right Thing Without Adding a Single New Patient

Synopsis: Attendees will learn about how to streamline extractions and improve their anesthesia techniques. We will cover how to consistently set up an operator for maximum efficiency, and how to get paid 100% of productions.

Description of Speaker: : Dr. Nicholas keeps abreast of current research of clinical and operational management practices and implements them within his own practice. He is a well regarded author and speaker to the dental profession and his topics include clinical and management efficiency in the dental office.

Educational Objectives:

  • The simple but often overlooked system for getting paid 100% of what your office produces.
  • The complete protocol for setting up an operatory the right way... quickly and efficiently-every time.
  • How to deliver predictable, painless and profound anesthesia.
  • How to complete a molar RCT/BU/PFM in less than an hour.
  • How to streamline your extraction process in less time for you, and less trauma to the patient.

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Dr. Peter Boulden


dr mark costes

Dr. Peter Boulden – The Bullet Proof Dental Practice

Synopsis: This presentation will cover the importance Social Media and Online Reviews. Attendees will learn how to use their clinical excellence to educate patients. We will discuss why investing in yourself and your space is the best investment you can make

Description of Speaker: Dr. Bolden loves the BUSINESS of dentistry. Why do some practices fail? Why do some thrive? Why are some profitable? Why are some going bankrupt? These are the questions he was mesmerized with even as a dental student. Dr. Boulden has learned a ton through his career, and states he has a ton more learning to do. His knowledge base in the business of dentistry has a lot to do with the fact that mistakes are nothing but accelerated (and expensive!) learning.

Educational Objectives:

  • How to create an exceptional and contagious culture
  • The importance of having pride in your physical space
  • Utilizing social media, and online reviews to incentivize, educate and interact with patients

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker.


Brian A. Calao


Brian A. Calao – Successfully Transitioning to a DSO

Synopsis:Attendees will learn the basics of a DSO, its regulations, and consequences. We will discuss how to convert to a DSO structure, significant opportunities for a DSO, and how to capitalize on its value.

Description of Speaker: Mr. Colao is the Director of Dykema’s Dental Service Organizations Industry Group and advises clients in the health care industry on numerous federal and state regulatory issues including fraud and abuse, HIPAA, corporate practice of medicine and dentistry, fee splitting, credentialing, advertising and billing issues. He is here to show light on how to successfully transition to a DSO and the benefits of doing so.

Educational Objectives:

  • Understanding the definition of a DSO, the structure of a DSO, and the stages of a DSO.
  • Learn what regulations apply to a DSO and consequences of noncompliance
  • Learning the proper way to create a DSO structure
  • How to capitalize on the value of your DSO

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Dr. Ben Kacos


Dental Success Summit

Dr. Ben Kacos – Creating a 5 Star Patient Experience

Synopsis: Dr. Kacos would like to help attendees create an unforgettable patient experience that creates a lifetime loyal patient. He will teach you methods to increase the number of online reviews you have and the number of internal referrals that you have. Dr. Kacos will discuss how to effectively communicate with your patients and how to increase case acceptance.

Description of Speaker: Dr.Kacos maintains a fee-for-service practice in Shreveport, Louisiana. Dr. Ben Kacos graduated with a DMD degree from the Medical College of Georgia in 2011. Currently serving as the President-elect of the Northwest Louisiana Dental Association, Dr. Kacos is an active member of his local dental community and strives to improve the patient experience in his office and to share that knowledge with other dentists.

Educational Objectives:

  • - How to analyze the patient experience.
  • - Be able to implement systems that increase internal referrals.
  • - Participants will know how to utilize an in house dental discount plan.
  • - How to effectively communicate with patients and present treatment.

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing education program. Although commercially available products are discussed, no financial arrangements exist between the manufacturers and the speaker. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on.


Jake Conway


Dental Success Summit

Jake Conway – Taking Control of Your Overhead

Synopsis: This presentation will educate attendees on understanding the overhead objectives and targeting areas of opportunity. We will go over establishing budgets and the KPI’s of the dental industry.

Description of Speaker: Jake started his career in Corp. America, working with a $180 Million+ Hospitality company analyzing financial statistics and reporting. Since starting his own company Omni- Tech Business Solutions he has worked with 10+ industries and has seen many, many of the same mistakes made by business owners. Jake really enjoys working in the dental industry and feels he can provide value to dental practices and owners alike.

Educational Objectives:

  • Overhead objectives and understanding the numbers in a practice
  • Targets and areas of opportunity within a dental practice regarding overhead
  • Establishing budgets and the importance of tracking and reporting
  • The power of paying attention to the KPI’s within the dental industry

CE Credit: 1 hr of Lecture. Subject Code: 550

Disclosure:

The speaker declares that he has a financial arrangement with Dental Success Institute to provide consulting services to dental practice owners regarding key performance indicators. The speaker discloses that he has a financial interest in consulting dental professionals in the subject matter that he is lecturing on


Continuing education courses may not apply toward license renewal/CE requirements in all states. It is the responsibility of each attendee to verify the requirements of his/her licensing board or the organization to which he/she must submit proof of continuing education. Please check with your state board or other applicable organization if you have questions.
Credits awarded for this course is at the discretion of the agency to which you report your CEUs as not all licensing boards accept meeting attendance for CE credit. It is your responsibility to submit course hours earned for this CE course to the appropriate agency.

CE Disclaimer
Dental Success Institute, LLC, makes every effort to present high-caliber speakers in their respective areas of expertise. Dental Success Institute courses are offered as information only and not as financial, accounting, legal or other professional advice. Attendees must consult with their own professional advisors for such advice. In addition, each participant must decide the merit and practicality of the material presented. The ideas and comments expressed during the courses are not necessarily endorsed by or are those of Dental Success Institute. Dental Success Institute warns attendees about the potential risks of using limited knowledge when integrating new techniques into your practices.


Dental Success Summit